Market research services new mobile company website provides ease of use for visitors on the go
Fresno, CA, March 01, 2011 — Decipher, Inc., a comprehensive market research services firm, today announced that it has customized its website for mobile access. The mobile version of www.decipherinc.com displays a simple navigation and selected top content from the company’s regular site, customized to fit on a smart phone screen.
“As a technology driven company, mobile research applications are are significant to our core business in 2011, so we wanted to make sure we brought that mobile focus through to our own Web site,” said Kristin Luck, president of Decipher, Inc. “Customizing a mobile web presence helps illustrate to our clients how we can partner with them to create mobile research applications that use just the right amount of branding, data and simplicity while still being very effective.”
In a 2010 study, Morgan Stanley analysts showed a dramatic shift toward mobile web use and that, based on the current rate of change and adoption, the mobile web will be bigger than desktop Internet use by 2015. With 5.3 billion mobile subscriptions worldwide and two top mobile behaviors including web browsing and web search, Decipher felt it was important to offer a mobile version of its website for ease of navigation.
Decipher’s mobile website features a portal that gives current information on Research Services, Beacon® by Decipher, Recent News as well as an About and Contact tab. Visitors can also choose to email the site to themselves or others to check out later, or visit the full company website.
About Decipher
A marketing research services provider, Decipher specializes in online survey programming, sampling, data collection and data reporting. Utilizing proprietary Web-based applications, Decipher integrates state-of-the-art technology with traditional research techniques. Decipher is all about uncovering opportunities in whatever territory is explored with clients. As a true partner, Decipher isn’t interested in just data, but also about what that data represents for each client. The company focuses on technology and research systems that bring data to life, and in doing so, helps reveal how even seemingly small discoveries can yield meaningful insights. http://www.decipherinc.com
Press Release Distribution By PressReleasePoint
Contact:
Marie Melsheimer
Decipher, Inc
Fresno, CA
541-815-3951
[email protected]
http://www.decipherinc.com
