Industry leader, LearningRx, warns headlines could lead to setbacks in understanding the brain
Colorado Springs, CO – LearningRx, national brain-training company, is taking a stand against a study that implies that the brain can’t be improved with training. The just-published study by the journal Nature tracked more than 11,000 participants in a six-week online study and found that healthy adults using computer-based brain training do not improve their mental fitness in any significant way.
“This is a giant leap,” says Dr. Ken Gibson, founder and president of nationally franchised brain-training leader LearningRx. “From what I can determine about this study, people played games or did research for ten minutes a day, three times a week for six weeks. That alone is certainly and obviously not nearly enough time to get any type of improvement. To simply jump to the conclusion that these results prove brain training doesn’t work is ridiculous and irresponsible. I doubt that doing jumping jacks ten minutes, three times a week for 10 weeks would result in any measurable increase in your physical fitness!”
Gibson believes LearningRx has done more one-on-one brain training than anyone else in the world. Since the company started in 2004, Learning Rx has worked with and gathered data from thousands of students of all ages, and most likely has the world’s largest data base of pre-training and post-training cognitive skills and IQ test results using the gold standard of testing, the Woodcock Johnso III – Tests of Cognitive Skills. Gibson is opening those results to any researcher to review, study or challenge.
“Our results confirm what so many other studies and even functional MRIs prove – brain training can improve the brain and boost IQ,” explains Gibson. “The key is in the quality of training – the methodology, the amount of training time, sequencing, loading, adding new tasks, giving immediate one-on-one feedback. LearningRx personal one-on-one training delivers phenomenal results.”
Test results for thousands of LearningRx students from 2009 show Learning Rx brain training brought significant improvement. The widely accepted testing show students gained an average of 14.9 IQ points.
“I’m disappointed that the headlines extrapolate to indicate that all brain training produces no positive effect,” says Gibson. “All they can say from this study is playing their game had no results, but to say it means brain training has no benefit is like waking up under the covers and thinking the whole world is dark. I worry that it will put a roadblock in our very positive track toward understanding the brain and how it works and how it can be changed.”
About LearningRx
LearningRx specializes in identifying and correcting the underlying cognitive skill deficiencies that keep people from achieving their full potential in school, business or life. Personal brain trainers at Learning Rx use intensive, one-on-one, game-like exercises to quickly enhance weak cognitive skills such as attention, memory, processing speed, and problem solving. Dr. Ken Gibson developed the program based on 30 years of research and clinical trials, and nationwide more than 25,000 students have gone through the training at more than 67 franchised locations.
To learn more, contact:
LearningRx, Inc.
Tanya Mitchell
719-264-8808
[email protected]
http://www.learningrx.com
http://www.learningrxblog.com
http://twitter.com/learningrx
http://www.facebook.com/learningrx
http://www.linkedin.com/companies/learningrx
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