Australia’s Big Things Map and Infographic – Tourism Draw Card or Dated Relics?

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Australian car rental company East Coast Car Rentals have produced an infographic showing the location of the major ‘big things’ spread across Australia such as the ‘Big Prawn’, ‘Big Banana’ or the ‘Big Lawn Mower’.

For the past 50 years small towns across Australia have attempted to put themselves on the map and draw in tourists with their very own ‘big thing’. There are now around 150 big things but the number is more likely to go down rather than up as small communities struggle to keep up with repair costs due to weathering and stolen parts. As tourists have become more sophisticated it would seem giant fibreglass objects just don’t have the pulling power they once had.

While there glory days may be over these sites have been visited by millions of tourists on road trips over the years and East Coast Car Rentals wanted to celebrate the ‘big things’ of Australia and their place in Australian tourism history.

Some interesting facts about the ‘big things’ include:

  • Over 150 Big Things
  • NSW is home to 53 big things – more than any other state
  • The Big Scotsman at 49 years old is the oldest big thing
  • The Big Banana is the most famous and most loved big thing
  • The largest distance between big things is 5,304kms between the Big Ram in WA and the Big Barramundi in QLD. It would take a 60 hour drive to get from one to the other.
Richard Greenwood from East Coast Car Rentals said “tourists from Asia, the US and Europe are often still fascinated and amused by the big things that help break up their road trips across Australia and we believe they should be celebrated for the contribution to Australian tourism over the years gone by’.

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A web friendly graphic which you may reuse online can be downloaded from this release. Please contact Richard Greenwood on the details provided for a print friendly version. You can also find more detail on the big things and an embed code at http://www.eastcoastcarrentals.com.au/blog/big-things-of-australia-map

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