24 November 2008 – an endeavour to shed light on the potential dangers of winter driving, Carrentals.co.uk just launched its seasonal site, Road Sense, complete with a variety of driving tips, promotions and helpful articles.
Recent figures confirm that there are multiple car-related fatalities daily on UK roads, and the people behind Road Sense plan to reduce this number through an online initiative designed to equip drivers for the perils of winter driving.
By entering the Road Sense site, web surfers can add important tools to their winter arsenal at a 15% discount. Cooperative website, SurvivalBox.co.uk, is offering the discount on a range of emergency kits that include essential items like energy rations, water packs, glow stick, reflective vest and an ice scraper.
A momentary loss of focus is a leading cause of accidents in the winter months, so Carrentals.co.uk has teamed up with travel essentials store, Halfords, to introduce a holiday contest. The winner receives a Parrot Hands Free phone kit as well as a roadside emergency package, all of which is valued at £200.
According to Gareth Robinson, Director of Carrentals.co.uk, accidents are more common during the winter when drivers have to contend with periods of severe weather and poor visibility. Robinson believes Road Sense is serving a threefold purpose: promoting preparedness, spreading awareness and encouraging understanding.
Carrentals.co.uk offers service in up to 9,000 locations, searching as many as 50 web-based car hire firms to help customers secure the best deal available. Companies searched include Alamo, Holiday Autos and Budget.
Road Sense counters its promotional content with comprehensive information regarding night driving, accident management and drink driving.
For more information visit www.carrentals.co.uk/roadsense2008
About Carrentals.co.uk
Carrentals.co.uk experience rapid success after opening in 2003, and by 2007 it had pulled ahead of the online car hire industry in the UK
Carrentals.co.uk set a new precedent in 2007, adding a sophisticated price comparator that scans the offerings of dozens of other hire firms for 9,000 locations worldwide.
Carrentals.co.uk makes quick work of the price comparison, clearly drawing customer attention to the best deal and allowing revisions for car type. Companies searched include Opodo, Budget, EBookers, Sixt, EasyCar, Holiday Autos and Thrifty.
The site was named Best Car Hire Website at the Travolution Awards in 2008.
Beyond booking tools, the site also includes thousands of mini travel guides and essential links to tourist information web pages. To find out more visit www.carrentals.co.uk.
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