Cherry Hill, NJ – August 10, 2008 – As part of a new child safety initiative, Kidz-IDz, a leader in child safety, announced its donation of an unprecedented 25 million FREE Child ID Cards to Booster Clubs across the U.S. The driving forces behind this initiative include Michael Pouls, the founder and CEO of Kidz-IDz; Steve Beden, the Executive Director of North American Booster Club Association (NABCA); and Anne Stanton, Founder & CEO of Enjoy the City.
Through this partnership, Kidz-IDz will distribute 25 million FREE Child ID Cards. Specifically, the free ID Cards are one of over 300 offers for free & discounted products & services offered in a special edition of the Enjoy the City Coupon Book, which will be available exclusively through the North American Booster Club Association to booster clubs and youth organizations, their members, families, and their supporters. The fully-customized Coupon Books will contain over $2,000 in savings from a wide variety of family-friendly merchants, retail stores, and restaurants, and will be marketed by the NABCA as the organization’s first ever corporately endorsed fundraiser. The proceeds of the book sales will enable booster clubs and youth organizations in 135 U.S. markets to raise $500 million dollars during this ten year safety initiative.
The Kidz-IDz Child ID Cards include valuable important personal data along with valuable medical information, so they not only help reunite a lost or missing child with their loved ones or group, but also are helpful in the event of a medical emergency. In addition to a free ID Card (a $30 value), each book purchaser also will receive a free Electronic ID. An Electronic ID is recommended as the fastest solution for transferring key information in the event of a missing child episode or a medical emergency. It enables parents to store their child’s photo and descriptive details on their home computer, and includes other helpful files to help prevent and react to an emergency.
“I believe that I have partnered with two organizations who believe strongly in the mission to keep our children safe and to provide families with the tools necessary to prevent, or respond to, an emergency. By giving every family that purchases the NABCA/Enjoy The City Coupon Book a free Photo ID Card with Electronic ID, plus unlimited free updates & renewals every 6 months for life, I believe that we’ll be taking a major step toward improving child safety in America,†says Michael Pouls, Founder and CEO of Kidz-IDz.
In addition to raising much needed funds through this fully endorsed fundraiser, each Booster Club selling this special edition Coupon Book will receive a voucher for $100 off NABCA’s annual membership enrollment/renewal fee of $195. NABCA membership brings a host of benefits including leadership training, professional guidance, discounted insurance opportunities and so much more. Steve Beden, CEO of NABCA says, “The need for Booster Clubs to raise larger amounts of funds has continued to present many with growing challenges and it is our belief that the Enjoy The City fundraising program not only offers a way for these groups to meet the growing fundraising challenges but it also provides a more profitable, healthy, safe alternative to the traditional candy fundraisers that have existed for years. The book offers a tremendous value to the consumer and provides the average family with a strong return for their fundraising contribution.â€
Kidz-IDz is a leader in child safety. Founded by child safety advocate, Michael Pouls, Kidz-IDz offers children & their parents important educational tools & safety products to help them stay safe in today’s increasingly dangerous world. The products include Child Photo ID & Medical Emergency Cards, Electronic IDs, Safetyville Board Games, and more. For more information about Kidz-IDz, visit www.kidzidz.com
The North American Booster Club Association is the first of its kind national booster club association dedicated to providing booster clubs throughout North America with the highest level of guidance, education, training and support. NABCA has become the booster club trade association for parents, volunteers, school administrators, program directors, coaches and business leaders who support the extracurricular programs endorsed by booster clubs. For more information about NABCA, visit www.boosterclubs.org
Enjoy The City is a leading marketer of fundraising coupon books for schools, sports teams, community groups and other non-profit organizations. Enjoy the City does business with approximately 10,000 local, regional and national merchants in 154 different markets, and plans to expand into approximately 90 additional markets this year. For more information about Enjoy The City, visit www.enjoythecity.com
Mindy Hershorin
New Business Development Manager
Kidz-IDz
PO Box 4110
Cherry Hill, NJ 08034
phone: 610-520-2012
[email protected]
www.kidzidz.com
