Milford.co.uk Re-launch Offers New ‘all-in-one’ Approach To Booking Hotels Online.

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Milford Associates today unveils plans to re-launch hotel booking website, milford.co.uk. The re-launch, which will take place in January 2008, is expected to set the winter months alight with its offering of hotel, guesthouse and B&B rates.

The new milford.co.uk promises a more interactive website, with an even larger selection of accommodation throughout the UK and Ireland. Website visitors will be able to compare prices before booking the best hotel at the best available rate.

An example can be found using milford.co.uk to find a hotel in Liverpool…In this case, the Thistle Hotel. If there are 2 people staying for 1 night on the 8th April 2008, Superbreak charge 154.00 GBP, Active Hotels charge 95.00 GBP and Laterooms charge 79.00 GBP…A potential saving of 75.00 GBP when booking with Laterooms rather than Superbreak.

All of the rates available to milford.co.uk will be passed directly to the website visitor, who can compare the many different rates offered for their hotel themselves to ensure that they are getting the best deal. In some cases, website visitors can save 100.00 GBP per room, per night just by comparing rates on the website! [De Vere Grand Brighton, 8th April for 1 night.]

According to Business Operations Manager, Andy Merry, the new website is “essentially the collective brainchild of the public…They told us what they wanted from our website…more choice, interactive features, rates comparison…and we have responded”.

The company hopes that website visitors will find everything that they need here. If not, “there is absolutely no doubt that milford.co.uk will change to incorporate what visitors want. The website is driven by its visitors, and so are we”.

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