Los Angeles, C.A., September 24, 2012 ? Today at Social Medial Week LA, Keshot Photo Booth, a leading provider of social media photo booths and innovative event technology solutions, launch a new feature for its social media photo booths dubbed ?Interactive Overlay Tool?. The new Interactive Overlay Tool allows users of the photo booth to engage in an immersive, creative and whimsical picture-taking experience, with the ability to post their creations simultaneously to social media sites.
The Interactive Overlay Tool is ripe with potential and possibilities, offering users a measure of control with the option to choose, drag and modify fun, interactive virtual props into the picture. The result is a unique photo booth effect with virtual prop overlays for seamless upload into social media sites, Facebook and Twitter. Customization of virtual props allows brands to unleash the imagination ? creating visual interactive experiences that can bridge the gap between product and consumer with custom event-themed props or brand messaging specific to each event. Virtual prop options are limitless: from a pair of designer shades, fancy hats, and ruby red lips, to jetpacks, and any brand or event themed images ? the sky is the limit!
For marketers and social media trendsetters, the Interactive Overlay tool offers significant benefits, including a strong bridge from events to their brand?s social media sites, increased customer engagement and an opportunity to generate conversations with customers. This feature sets a new precedent of creativity and originality to images posted to social media sites like Facebook and Twitter, increasing the reach potential of social media marketing for events.
During the week-long conference, professional social media strategists and marketers attending the event will be able to capture images and add props themed around celebrity experiences in Hollywood, California. Personalized images can be uploaded directly into Keshot?s Facebook Photo Album with the option for each user to participate in a Virtual Hollywood Celebrity Contest. Wining the contest is easy; all voting is done on the Facebook Photo Album allowing users, friends and family members to vote. This feature takes full advantage of the potential reach for brands to connect with their audience across Facebook.
?No other event truly exemplifies all there is to learn and know about social media. During this week, Keshot is excited to participate in an event that speaks to our core business,? says Juan Benavides, CEO and Founder of Keshot.
Keshot provides services to major brands and corporations, event management companies, advertising, marketing, and public relations agencies. Keshot photo booths offer seamless integration into any event with a highly customizable photo booth exterior, electronic postcard, graphic-user interface and online photo album with several social media engagement touch points for clients to share, connect and reach their potential customer.
To learn more about Keshot?s social media engagement platform, visit www.keshot.com or contact Hernalee Walker at 914-420-7392.
About Keshot Co.
Keshot provides a social media engagement platform for marketing and event marketing professionals to integrate social media networks into events. Brands rely on Keshot to provide innovative event technology to connect with their customers during and after an event. Headquartered in Los Angeles, California, Keshot is a privately held company with international operations in Mexico, Argentina, Uruguay, Colombia, and Spain. Keshot is committed to empowering and enabling people to share their experiences, brands to connect with customers and reach beyond the boundaries of your event. www.keshot.com
About Social Media Week
Social Media Week is owned and operated by Crowdcentric Media LLC and is a global platform connecting people, content, and conversation around emerging trends in social and mobile media. Delivered primarily through a network of internationally hosted conferences and online through social media, Social Media Week literally connects hundreds of thousands of people every year through learning experiences that aim to advance our understanding of social media?s role in society.
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