LOS ANGELES (July 30, 2008) — Serving as her own fit model and using what she calls “Body Mapping” to follow and flatter the body’s natural curves, Sassybax’s inventor and CEO Amanda Horan Kennedy has designed a multi-tiered-compression slip to add to her popular shapewear line. The garment slenderizes the entire torso and thighs and promises to stay put without riding up a woman’s legs even when she sits. http://sassybax.com/slip.php
The new slip’s construction incorporates three strategically graduated compressions and features two types of lightweight yarns. Sassybax UnderKnit cups — the company’s trademarked solution to wireless support — ensures support and shaping for breasts, sizes A to DD. Ribbing under the bust slims the entire midriff and back.
The Slimming Slip is ideal under body-hugging knits, silks and jersey dresses and doubles as a daring cocktail dress. The slip is available in black and in nude and in limited-edition fashion colors each season.
About Sassybax — Sassybax originated in 2003, when Amanda Horan Kennedy successfully launched the industry’s first bra that focuses on the back to alleviate bra bulge. It is a privately held company located in Los Angeles. Sassybax products are available throughout North America at better clothing stores, catalogues and Web retailers. More about the company and its products can be found online at www.sassybax.com.