Author

danherman

Dr. Dan Herman is CEO of Competitive Advantages (www.advantagizers.com), an author, lecturer, and globally renowned strategy consultant. He identifies growth opportunities, creates effective differentiation, advantages, and even private monopolies for his clients worldwide, including global corporations such as Coca Cola, IBM, Motorola, Europcar, and Roche Pharmaceuticals among others.

How Can You Outsmart The MBA Clones?

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Dr. Dan Herman is breaking new ground and old saws with his provocative, newly-released book, “Outsmart the MBA Clones: The Alternative Guide to Competitive Strategy, Marketing, and Branding”. The book cracks the secret of companies that have been immensely successful for many years, are adored by their customers, and yet are not imitated by competitors. This position, coined...