Author

Ecafnews001

eCAFtech Adds Wi-Fi and GPRS Technology to Its Audience Measurement Solution

e

Taiwan eCAFtech is an audience measurement company serving DOOH network operators, DS integrators, advertisers and advertising agencies. The core business of eCAFtech is providing application solution used for analyzing OOH digital signage viewer. Up until now, the company has developed the Digital Signage Viewer Counter 200 (Below abbreviated DSVC-200), it utilizes anonymous face-detection...

Latest News: eCAFtech’s New Audience Measurement Solution on the market

L

eCAFtech provides marketing intelligence solutions for digital out-of-home displays, that enable businesses to more effectively communicate with on-site customers by using targeted and dynamic messages in real time. At the start of 2011, announces that it has just updated its web site, which now includes 3 new solutions: A. Media Player Framework DS Viewer Counter Solution; B. Wireless...

Taiwan eCAFtech Brings Audience Measurement Solutions to Retail Marketplace

T

eCAFtech is a Taiwan company that focused on developing audience measurement in out of home digital signage industry. In January, 2011, eCAFtech has announced the new DS audience measurement solution DSVC-200 will be installed in Taiwan Carrefour for test. While retail marketing certainly isn’t new to anybody involved with digital merchandising initiatives like touchscreen kiosks and...

eCAFtech Partners with Nova Media to Install Digital Signage Audience Measurement Solution in Carrefour

e

On January 19 of 2011 eCAFtech, Taiwan’s leading provider of real-time audience measurement and proactive advertising solutions, has partnered with Nova Technology Corp., Taiwan’s largest digital signage advertising network operator, to install eCAFtech ’s audience measurement system DSVC-200 in Taiwan’s leading retail store Carrefour. This cooperation will expand a new round of DS Audience...

Taiwan audience measurement company eCAftech will meet you at DSE 2011

T

Taiwan’s leading audience measurement company will meet you in DSE (Digital Signage Expo)2011. DSE is the world’s largest international trade show and conference dedicated to digital signage, interactive technology, and Out-of-Home networks. Every year, DSE unveils revolutionary companies offering new solutions to Digital Signage. This year, a Taiwanese audience measurement company called...

eCAFtech audience measurement solutions get FUEL and run your Digital Signage at peak performance

e

eCAFtech (www.ecaftech.com) a Taiwan company that develops impactful media plans and strengthen programming on Digital Signage. In September, 2010 introduce an audience measurement solution DSVC (Digital Signage Viewer Counter) for small digital screens anywhere dynamic content and information adds value to a business or public service. For campaign plans and programming to be successful, viewer...

eCAFtech’s DSVC Takes Your Advertisement Content as King

e

eCAFtech (www.ecaftech.com) a Taiwan company that develops software focused on the audience measurement in Digital Signage (DS).In September, eCAFtech has been worked out the most recently documented method for measuring the Viewer Rating for DOOH advertising – Digital Signage viewer counter(DSVC). DSVC will make it possible for you to know how many of all of the people passing by actually...

EcafTech’s New DSVC Improving ROI Measurement for Out-Of-Home Advertising

E

Summary: EcafTech’s new DSVC uses face-detection and people counting technology to measure the effectiveness of digital signage, and enables real-time content targeting based on audience characteristics (e.g. gender, number of viewers, historical viewing trends, and more), allowing for truly measured and targeted delivery of media. September 26, 2010 –Ecaf Technology, Inc., is a Taiwan...