Author

mcasmiramar

Case Study: Automotive Company’s Sponsorship Success

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Ford Fiesta sales teams have reported a direct relationship between sponsorship of the Miramar Air Show and increased sales. Through one of the many affordable sponsorship opportunities available, a Ford Fiesta sales team was able to host a Ride & Drive event on air show grounds. The Ride & Drive allowed the efforts of the sales team to reach thousands of prospective Ford buyers. Air show...

Case Study: Insurance Company’s Sponsorship Success

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San Diego, CA (pressabout ) August 25, 2010 – The United Services Automobile Association, or USAA, is a Fortune 500 banking, investment, and insurance company that offers services directly to U.S. military members and their families. In past years, USAA has been a sponsor of the Miramar Air Show and has noticed a direct increase in membership sales because of it. By taking advantage of the...