According to the recent 2011 Email Marketing Insight Report by software provider Newsweaver in conjunction with the Marketing Institute of Ireland, “Email remains an essential part of the marketing mix”. It was also revealed that three quarters (84%) of Irish marketers describe email as either “important” or “very important” to their overall marketing strategy. “We are delighted to once again to...
Email remains essential tool for Irish Marketers according to the Marketing Insight Report 2011
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