Ecogear Flies High with the Addiotion of the Palila

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MINNEAPOLIS, MN (February 2, 2010) – Reduce, reuse and recycle is no longer just a catchphrase. Thanks to Ecogear this popular slogan is now a reality with the introduction of the new Recycle Series. Featuring the long-awaited Palila backpack, this line showcases the functionality and usefulness of recycling, and how a simple recycled water bottle can be transformed into an amazingly well-built and efficient bag that is also budget-friendly.

The Palila is fully constructed out of eco-friendly materials: RPET (recycled polyethylene terephthalate) non-toxic dyes, and sustainable components. It features two large main compartments as well as dual side mesh pockets. The bag also has the added bonus of having two front accessory pockets that allow for easy storage of smaller items, including MP3 players, headphones, and cellular devices. Extra features include padded shoulder straps and a mesh vent back, making it as light and comfortable as possible.

“Innovation and new technology are key in the creation of higher-quality eco-friendly products and we are always looking for methods that will help us take our bags to the next level,” said Ecogear founder Jimmy Chen. “At the same time, eco-friendly does not have to mean expensive. We know that the only way our products can actually contribute to a better environment is if people buy and use them. It is through our use of RPET (recycled water bottles) in the design of the Palila, that we were able to create an end product that is truly unique. This bag is well-designed and will be as good to the consumer as it is to the environment. It is advancements like these that help us continue to save the planet one bag at a time.”

The Palila is available in three colors, Garnet, Ocean, and Grey, and comes with self-repairing zippers. It is as practical in the classroom, as it is in nature, on a light hike, and even just to tote about town on a day out. It is just one of the many innovations to come and is truly “green” in every way, shape, and form. The bag retails for a very reasonable $24.99 and can be purchased on the Ecogear e-commerce site. For more information on the Palila or any of Ecogear’s products please visit www.ecogear-products.com.

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About Ecogear
Ecogear was founded in 2006 by Jimmy Chen. Inspired by a family vacation and quality time with his children, Jimmy decided he wanted to work towards a cleaner world. Since then, Ecogear has worked to produce high-quality, stylish, eco-friendly bags for people everywhere, as the hope for a healthier environment affects us all. Ecogear supports the eco-friendly community, and is proud to be part of 1% Percent For The Planet. For more information on Ecogear please visit www.ecogear-products.com.

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