Bharatbook.com announces inclusion of latest report on “Global Chocolate to 2014″(http://www.bharatbook.com/detail.asp?id=172717&rt=Global-Chocolate-to-2014-Confectionery.html)This databook provides key data and information on the Global Chocolate (Confectionery). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
*The chocolate category was valued at $77,281.6m in 2009, representing a CAGR of 2.9% since 2004.
*By the end of 2014, the chocolate category will be worth $88,338.8m, with an expected CAGR of 2.7% between 2009 and 2014.
*The chocolate market volume totaled 6,226.5 million kg in 2009, representing a CAGR of 1.9% since 2004.
*By the end of 2014, the chocolate market will total 6,822.9 million kg, with an expected CAGR of 1.8% between 2009 and 2014.
*The chocolate market was led by chocolate countlines (representing 28.9% of the total value) followed by molded bars and boxed chocolate, with a 23.6% and 19.8% market share, respectively. Chocolate straightlines, novelties and other chocolate constitute the remaining segments with a 14.6%, 7.7% and 5.3% market share, respectively.
Reasons to Purchase
*Design effective marketing and sales strategies by identifying key market categories and segments
*Identify key players within the market to plan lucrative M&A, partnerships and agreements
TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: chocolate 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Chocolate 8
Value analysis (US Dollar), 2004-09 8
Value analysis (US Dollar), 2009-14 9
Volume analysis, 2004-09 11
Volume analysis, 2009-14 12
Company share analysis 14
Distribution analysis 17
Expenditure and consumption per capita 19
Chapter 4 Research Methodology 23
Methodology overview 23
Secondary research 24
Market modeling 25
Creating an initial data model 25
Revising the initial data model 25
Creating a final estimate 26
Creating demographic value splits 26
Primary research 26
Data finalization 27
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