MetroMela.com’s Local Recommendations and Deals now available on Mobile

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Hyderabad, India, June 26th, 2008 – MetroMela.com, India’s first multi-modal, multi-location Local Information Services Company that connects the city’s merchants with consumers today announced SMS Alerts and Recommendations service. This service allows all MetroMela users to receive instant and up to date information of over 1,600 deals, discounts, sale alerts and promotions in local stores across seven cities. In addition, it provides high quality local recommendations while on the go. The service is available in Hyderabad, Bangalore, Chennai, Pune, Vizag, Cochin and Mysore.
MetroMela gives recommendations on your city’s best places for shopping, food, entertainment, health, wellness, family and kids needs. MetroMela has partnered with more than 5500 select merchants across 7 cities across these categories. The best deals in town from select merchants are just a SMS away now.

While announcing the launch of the Mobile service, Pankaj Joshi, Co-founder and Vice-President for Marketing and Business Strategy at MetroMela said, “Creating convenience of access to information is very important for consumers. With the launch of mobile service, MetroMela has become the first truly multi modal company in Local Information space connecting users and merchants via online, mobile and print channels. We are also the first service where users can get real time deals and discount information available at local stores on demand. When consumers anticipate a need, they setup alerts through our online portal or query for recommendations through their mobile phone. Our recommendations are based on our own research and our user ratings and comments. We take our user participation very seriously and reward the ones who write insightful comments. The more the users participate, the better we will get at recommendations.”

“Deals and discounts are an integral part of retail promotions today. However, consumers can miss the ones that they’re interested in as a number of these promotions are on for a relatively short time. MetroMela Mobile Alerts allow our users to quickly discover the latest promotions in their category of interest and their favorite stores. This service also allows merchants to reach those consumers that have needs in their categories with their promotions” Nitin Chowdhary, Chief Operating Officer of MetroMela said.

To try out the service log on to www.MetroMela.com

EXAMPLE CASES:

Simply SMS “mm info fine dinning in Hyd” to 56161 if you’re looking for fine dining in Hyderabad and MetroMela immediately recommends Collage, Gachibowli inside Ista Hotel, followed by Awana in Banjara Hills. Similarly, you can ask for recommendations for business lunches, kids friendly restaurants, Chinese restaurants, quick bites and many more in the food category.

Send “mm deal ethnic wear in hyd” to 56161 and you receive deals on ethnic wear from Reevs that offers a 40% discount, followed by discounts in Westside, Alka, Fabindia and Ritu Kumar!

About MetroMela.com

MetroMela.com is the first multi-modal, multi-location information services company that helps consumers and local businesses discover and transact with each other. This service is now available in Hyderabad, Chennai, Bangalore, Pune, Vizag, Cochin and Mysore on Internet, Mobile Phone and other media. To know and experience MetroMela, visit www.MetroMela.com.

Media Contact:

Jyotsna Angara

+91 98481 28053 , [email protected]

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