Oracle Releases the First ”Closed-Loop” BI System with OBIEE 11g

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BICG supports Oracle’s release of OBIEE 11g, the most integrated and complete BI suite on the market.

London, England, July 09, 2010 — Oracle has released its latest business intelligence product with OBIEE 11g, claiming it to be the most integrated and complete suite on the market. Oracle believes this is a step forward from other BI platforms on the market, particularly offerings from the likes of SAP.

The much awaited unveiling took place at an event led by the Oracle President, Charles Phillips, in London on July 7th.

“Our BI strategy has been evolving for years; for any company that starts as a database company that’s not a surprise. We want to capture information securely and present it in an accurate way to the consumers of that data. We’ve taken the idea of an integrated suite and applied it to BI,” said Phillips.

Oracle Business Intelligence 11g is said to be the first BI product on the market to provide a unified environment for accessing and analysing data that resides in relational, OLAP, and XML data sources.

The latest version of Oracle’s Business Intelligence platform allows for the extraction of information from Oracle products as well as third-party sources into a single user interface. Users are empowered to customize the the visual representation of the data with graphs and charts being updated in real-time. Map visualizations linked to spatial data is another noteable feature in the new release.

“There are a lot of ways to extract information out of systems,” Phillips continued, “but you need that information to be consistent; you need to define data elements in the same way. Business intelligence is not BI if you get five different answers to one question. It’s not just the ability to extract data from a single source; you want it to be consistent and defined the same way across all sources and all applications.”

Oracle has also introduced a deep integration with it’s Oracle Enterprise Manager 11g. System administrators can manage and monitor BI performance from the same environment used to manage their entire IT stack.

“The old way was to have the transaction system and you would dump those transactions into a separate system in a data warehouse, do some analysis, make a decision and then figure out what to do from there. Those things were completely disconnected. This is the first closed-loop BI system.” Phillips said.

About BI Consulting Group:
BI Consulting Group (BICG) is Oracle’s premier consulting partner focused exclusively on Oracle Enterprise Performance Management (EPM) and Business Intelligence (BI). Service offerings include consulting services, support, and education. The experts at BI Consulting Group have successfully completed some of the most complex implementations of Oracle BI in the world. Along the way, BICG has been honored with the Oracle’s Above and Beyond Award for Business Intelligence and the Oracle Excellence Award for the creation of innovative and standards-based technology solutions. http://www.biconsultinggroup.com.

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Contact:
Jeremiah Johnson
BI Consulting Group
London, England
866.953.4757
[email protected]
http://www.biconsultinggroup.com

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