PEEKYOU LAUNCHES FIRST DIGITAL FOOTPRINT RANKING SYSTEM FOR INDIVIDUALS

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New York, NY – PeekYou, a people search engine whose database contains records for over 250 million people, is pleased to introduce PeekScore, a free application that sizes everyone’s digital footprint.

PeekScore is a rank from 1 to 10, assigned to every person. The higher someone’s score, the “more important” they are on the web. PeekYou calculates PeekScore for every person and updates it often, taking into account the person’s known presence and activity on the Internet, including but not limited to their blogging, participation in social networks, number of friends, followers, or readers, the amount of web content they create, and their prominence in the news and blogs.

“PeekScore has long been in development and we’re excited to unveil the first release to the public,” said Michael Hussey, Founder and CEO of PeekYou. “It has been a big hit in private beta testing, and everyone seems to want to know how they measure up to their peers. We believe PeekScore is a truly revolutionary tool in the same vein of Google’s PageRank.”

PeekYou is answering questions such as ‘who are the top graduates on the web from Stanford or any school,’ ‘who are the top employees at Apple, Microsoft, or Lucy’s China Shop,’ ‘who are the top bloggers in New York or Chicago,’ ‘soccer or baseball fans from Los Angeles’ and so forth. The ways of using or playing with PeekScore are nearly unlimited.

For more information about PeekScore, go to http://score.peekyou.com

Top 25 PeekScorers:

1. Sean Combs (Media Mogul)
2. Ashton Kutcher (Actor)
3. Britney Spears (Singer)
4. Ellen DeGeneres (Television Host)
5. Oprah Winfrey (Television Host)
6. Barack Obama (U.S. President)
7. Lady Gaga (Singer)
8. Kim Kardashian (Television)
9. Bill Gates (Microsoft)
10. Stephanie Meyer (Author, Twilight)
11. Taylor Swift (Singer)
12. John Mayer (Singer)
13. Ashley Tisdale (Actress)
14. Shaquille O’Neal (Cleveland Cavaliers – Basketball Player)
15. Justin Bieber (Singer)
16. Demi Moore (Actress)
17. Jessica Simpson (Singer/Actress)
18. Lance Armstrong (Athlete)
19. Justin Timberlake (Singer)
20. Al Gore (Politician)
21. Pete Cashmore (Blogger)
22. Perez Hilton (Blogger)
23. Paris Hilton (Actress)
24. Martha Stewart (Media Mogul)
25. Drew Pinksy (Television/Radio)

About PeekYou
PeekYou (http://www.peekyou.com) is a free people-search engine, whose database contains public records and Internet data for over 230 million people and is growing every day. The information it collects about specific individuals includes real name, age, sex, physical address, e-mail address, online aliases, photos, blogs, personal profiles on popular websites, interests, schools attended, work history, etc.—and is packaged in individual profiles about each person. PeekYou searches and indexes people just as Google does with websites. PeekYou’s deep data is a unique resource through which businesses can acquire knowledge about their current and potential customers and thus execute highly targeted ad campaigns. The idea behind the database began in April 2006: the website was released a few months later in stealth mode, and now ranks as a top 2,000 web destination.

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Peter Sadler
5W Public Relations (www.5wpr.com)
1120 Avenue of Americas, 7th Floor
New York, NY 10036
Direct Dial: 646-452-6418
Office: 212-999-5585
Cell: 904-612-4499

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By AnaLivia