Sybase Sponsors ‘IT in Banking and Finance’ Conference

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The global software solutions company will be showcasing its leading banking and financial technology solutions; senior global Sybase executive, Haridas Nair, to speak at the niche Banking and Finance event. Dubai, United Arab Emirates, June 4, 2007:

Sybase Products Middle East, one of the leading technology providers for the Middle East’s Banking & Financial services segment, today announced that they are sponsoring the conference on Information Technology in Banking and Finance, which is being held from June 5-6, 2007 in Dubai. The global software solutions company will be showcasing its leading edge financial systems and solutions especially its datatwarehousing and online banking offering. Sybase’s global director of emerging technologies, Mr. Haridas Nair, will be speaking on how to manage risk and regulatory compliance with terabytes of data at the niche Banking and Finance event.

Speaking on the event, Mr. Hisham Malak, Channel & Marketing Manager at Sybase Products Middle East, said, “Sybase is one of the leading technology providers for the Banking and Financial Services sector. The conference on IT in Banking and Finance is a perfect forum for us to meet with decision makers from leading banks and financial institutions and share with them some of our customers’ experiences. We will be demonstrating how organizations can effectively manage the massive amounts of data they must maintain to meet local and international regulatory requirements and showcasing Sybase e-Finance suite, our online banking solution.”

“We are pleased to have Sybase global director for emerging technologies, Mr. Haridas Nair, for this event. He will be sharing with the audience the success of Sybase especially in helping organizations meet their compliance needs. Mr. Nair has been responsible for driving the strategy and evaluating emerging technologies for the three to five year horizon within Information Technology Solutions Group at Sybase. He is currently involved in driving solutions that go across Sybase’s initiatives, for e.g. Internet Banking and Mobile Messaging. He will be sharing his global experience on banking and financial technology with decision-makers and IT managers of the
Middle East financial sector,” Mr. Malak added.

About Sybase:
Sybase is the largest enterprise software company exclusively focused on managing and mobilizing information from the data center to the point of action. Sybase provides open, cross-platform solutions that securely deliver information anytime, anywhere, enabling customers to create an information edge. The world’s most critical data in commerce, communications, finance, government and healthcare runs on Sybase. With Sybase, customers can optimize and enhance the investments they already own, link together the valuable data resources already in place, and extend the reach of business-critical information to users on the front lines—giving them a financial, agility and productivity edge across all areas of their business.

For more information, visit the Sybase Web site: http://www.sybase.ae Sybase is a trademark of Sybase, Inc. ® indicates registration in the United States of America.

Media Contact: Nirmala D’souza
PR Consultant
OAK Consulting
Tel: +971507343840
Email: [email protected]

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