Author

davidchandler

Marketing Donut advocates thank you notes for prompt payment, and other ideas to wow customers

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14 ideas to help small businesses wow customers revealed on Marketing Donut. Ever sent a thank you note to a customer who paid on time? Give it a go and you’ll be amazed by the results says Derek Williams of the WOW! Awards, in a new article on SME marketing website Marketing Donut. Embracing the power of saying thank you is one of 14 suggestions Williams has to help small business owners and...

New online resource bets on recession driving new business growth

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Start Up Donut launches to provide free business information to entrepreneurs Many business experts say a recession is an ideal time to launch a new business. Start Up Donut, a new free resource for start up businesses is betting that many UK entrepreneurs will take that advice on board and continue launching new businesses despite troubled economic times. Published by BHP Information Solutions...

New Start Up site builds on Donut success story

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Free business information site Start Up Donut is next step for BHP Information Solutions in successful Donut concept The concept is simple: an online hub where small business owners and managers can go to get free, credible information about every day business issues. First came Marketing Donut which quickly won backing from Royal Mail and Google. Now there’s Start Up Donut, an online resource...

Exporter shares tips for success

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Research and hire locals, successful exporter tells Marketing Donut. Moving into international markets has paid off for under-floor heating systems manufacturer and supplier Warmup plc, but taking time and effort to understand each market has been critical says international director Howard Flood, in a new case study on small business marketing website Marketing Donut. Established in 1994, Warmup...

Trip to the beach for youngsters courtesy of Models Direct

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Any parents with young children know exactly how much kids love a trip to the beach. Recently, parents of six youngsters were lucky enough to get a family trip to the beach as part of a photo shoot for UK children’s clothing company Vintage Kit. The shoot took place on the beach in Brighton where the children, most of whom were working as a model for the first time, got to try on different...

Quick complaint resolution key to loyalty

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Marketing Donut says customers are more loyal after you’ve dealt with their complaint than previously and reveals the golden rules of how to get it right. ‘Latest research suggests that 72 per cent of complainers who have a complaint dealt with to their complete satisfaction are more loyal after than they were before the complaint arose. It’s a powerful incentive for businesses to make sure...

Eight year old Sophia from Models Direct saves the day for Kickers

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When popular shoe manufacturer Kickers set out to photograph their new children’s range at popular fun park Legoland, they were mostly able to find models from among the friends and family of the Legoland staff. They weren’t able to find all their models this way however – they were missing an eight year old girl. And that’s what gave eight year old Sophia her big break to...

How we beat the supermarkets using ecommerce

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Bakers tell Marketing Donut visitors how they triumphed over supermarket competition by developing a profitable new business online. With local supermarkets squeezing the lifeblood out of their business, bakers Tim and Kevin Slatter moved their business online with phenomenal results. As the pair say in a recent Marketing Donut case study, “e-commerce saved the business”. Marketing Donut is a...

Marketing Donut reveals how to become pitch perfect

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Small business marketing resource provides step-by-step advice to help businesspeople pitch their business in minutes. The worst mistakes you can make when pitching your business include using industry jargon and being defensive when questioned, says a business pitching advice expert on Marketing Donut. Marketing Donut has published a checklist of how to pitch your business in just minutes. It...

Marketing Donut releases new advice for PPC

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Expert small business marketing website reveals how to get started. Stories abound about small businesses that have achieved great things using a low cost Pay-Per-Click advertising campaign. But success is not as easy as it first appears say the experts at Marketing Donut, a free marketing resource for small business. Marketing Donut has just released eight top tips for small businesses wanting...