Young Canadian model agent Ben Barry is now turning his energies to academia, researching whether or not the fashion industry’s ‘rules’ about who can and can’t become a model, actually reflect public preferences. Barry runs his own innovative agency and is well known for seeking to open up the industry to allow real women a shot at careers in modelling. At just 26 years of...
Marketing Donut announces Penny Power to answer visitors’ social networking questions. Marketing Donut is pleased to announce that social networking expert Penny Power has agreed to provide free advice on the small business marketing website. Power, who co-founded the leading business social networking site Ecademy with her husband Thomas, is answering visitors’ questions about using social...
All the advice you need to launch a new business is free on Marketing Donut. A recession could be an ideal time to launch a new business say the experts. If that’s what you’re doing then all the free marketing and sales resources you need are waiting for you at Marketing Donut, a new small business marketing resource that’s backed by Royal Mail and Google. Marketing Donut’s customer service...
The unlikely success of Ben Barry is a great example of how the fashion industry is changing, and why the option of a modelling career is opening up to many more women than used to be the case. At the tender age of 14, Canadian Barry appointed himself to represent a college friend who was having trouble finding modelling work. A size eight, his friend had been told that she had to trim down to a...
Customer loyalty schemes can be a boon to small businesses, Marketing Donut’s experts explain. If you often buy your cup of coffee from the same local café because they stamp your card and the tenth cup is free, you’re not alone. Simple customer loyalty schemes like this are well worth considering because they often make a big difference to a small business’ bottom line, say the experts at...
A small business food producer reveals how he got his product into the major supermarkets on small business marketing website Marketing Donut. Getting their products into a national supermarket chain is a dream for many small food producers. Achieving it is not easy, but it can be done, says The Black Farmer Managing Director Wilfred Emmanuel-Jones in a case study on Marketing Donut. Today a...
Although it should have happened years ago, the rise of the beautiful Lakshmi Menon into the ranks of the supermodels is a sure sign that the world of fashion is opening up to women of all ethnicities who dream of becoming a model. So says Damian O’Connor, Managing Director of one of the biggest modelling agencies in the UK, Models Direct. O’Connor believes the high fashion end of the modelling...
Marketing Donut’s experts discuss Twitter as a small business marketing tool Recent research suggests 6000 small firms a day are joining Twitter. Should you be one of them? You won’t know until you try. A new article on free marketing website Marketing Donut sees the experts look at Twitter’s potential as a marketing tool and reveal the simple first steps businesses need to take in order to give...
Could the huge popularity of Michelle Obama be a sign of changing attitudes in the fashion industry? When industry giant US Vogue featured Michelle Obama on its cover recently, it seemed as if the fashion business might be shifting closer to celebrating ‘real’ people than in any time in recent memory. This comes as welcome news to Damian O’Connor, Managing Director of Models Direct, one of the...
Small business marketing website recommends direct marketing for small business and gives free instructions on how to succeed. Direct marketing is an ideal marketing method for small business. It’s cost effective and it can be extremely successful. That’s the expert advice on specialist marketing website Marketing Donut, and the site has all the free resources you need to implement successful...