Party City Corporation has signed a joint marketing agreement with the Madison Square Garden. Under the terms of the agreement, Party City becomes The Garden's "official party store." Party City is America's largest party supplies retailer, and Madison Square Garden is the world-famous arena that serves as home to the New York Knicks, New York Rangers, and New York Liberty, and as a popular venue...
Party City's Syracuse mega-store has 15,000 square feet of floor space and an expanded line of party favors, candy, sports party supplies, and all other products. The Syracuse store also offers a printing center for personalized birthday banners, custom invitations, and similar merchandise.
Party City has announced a national in-store initiative to benefit Keeping Babies Safe educational programs. Customers will be able to support the cause with dollar donations, collected at the point of purchase of more than 600 Party City stores.
At an October 22 company Halloween Bash in San Francisco, Party City announced its continuing sponsorship of the Boys & Girls Clubs of America with a $450,000 check. Actor Mario Lopez, a former Boys & Girls Clubs of member, presented the check on behalf of Party City.
Since September 1, 2010, Party City has placed new stores in Monroe NY, Irving TX, Carbondale IL, and Carmel IN. Party City's online division has also expanded, hiring new staff and making major improvements to PartyCity.com.
Party City has launched several new online social applications to jump start the Halloween season, tying them into popular social sites like YouTube, Facebook, and Twitter. These applications are designed to reward, educate, and engage Halloween enthusiasts and even guide them through the process of choosing the right costume for their budget and taste.